Wednesday, April 14, 2010

April 14, 2010

Important topics introduced tonight:

• Postmodernism
• Wes Wilson
• Victor Moscoso
• Push Pin Studios
• Wolfgang Weingart
• New Wave Typography
• Willi Kuntz
• Rosmiare Tissi
• Siegfried Odermatt
• April Grieman
• Paula Scher
• Charles Anderson
• End of History and Death of the Author
• Neville Brody
• Jacques Derrida- Grammatology
• Cranbrook
• Ed Fella
• David Carson
• Émigré
• Deconstruction
• Bruce Mau
• Why not Associates
• Benjamin Saviginac
• Jonathan Barnbrook
• Chip Kidd


During class tonight we talked and saw works about several artist's and companies that I like very much such as Neville Brody, David Carson, and Why Not Associates. I find all of their work to be very different and innovative. They use things and combine things in a way that really call my attention and make me want to research them more and use them as inspiration. They mix images, text, textures, transparency, and many other effects that really make a simple photograph call anyone's attention. Many times the original image looks nothing like the end product, but it looks better and they add more life to them. The role of the graphic designer will be seriously challenged in the 21st century.

In the last page of tonight's lecture presentation it says "...Designers will need to have something to contribute other than basic production skills. Designers no longer work with stable flat compositions but instead conceive of graphic systems that coordinate multiple back–stage tasks..." I think this is very true. Graphic design is evolving and constantly in change. Once we graduate we have to be up to date with all the programs and new innovations because the basic production skills we learned in college will eventually become obsolete.

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